Strikingly vs. Wix: Which Website Builder Is Right For You?

Are you looking to build a website but don’t know where to start? Choosing the best website builder can be challenging because so many options are available.

Wix and Strikingly are two of the top website builders in the industry, each with its own niche audience of users. For anyone looking to build a web presence without learning to code, these services provide an easy way to do so; however, there are still some differences that may influence your decision between the two. This article will provide a detailed comparison of Wix vs. Strikingly, providing you with all of the details you need to decide which platform is best for you.

Strikingly Overview

Strikingly is an easy way to create a website without any coding skills required. With Strikingly, you can build a beautiful website with just a few clicks of the mouse, and it’s fast too! 

Let’s take a look at what makes Strikingly so awesome. First, you can access your site via a mobile or desktop browser, which means that your site will always be available to you and your visitors regardless of where you are or what device you use. Secondly, Strikingly has gorgeous and responsive templates, meaning they automatically adjust to the size of the screen being used to view them–no matter how big or small it may be. 

Strikingly Pros And Cons

This section compares the pros and cons of using Strikingly for your website-building efforts. We look at the key benefits and drawbacks of using Strikingly.

Strikingly Pros

Efficient Customer Support

Strikingly offers live chat customer support, which is great for users who need assistance with their website on a more urgent basis. The customer support team is responsive, knowledgeable, and can resolve most issues quickly and efficiently.

Great For Simple Websites

Strikingly is an excellent option if you want to create a simple website. The platform is easy to use and doesn’t require any coding knowledge. Many templates are available, and it only takes a few minutes to create a basic website.

Ease Of Use

Strikingly is one of the most uncomplicated website builders on the market. It’s perfect for users who want to create a website without hassle or fuss. The platform is intuitive and user-friendly, and you can create a beautiful website in just a few minutes.

Free Plan Available

Strikingly offers a free plan that allows you to create a basic website with up to 5 pages. This is perfect for users who want to try the platform before committing to a paid plan. The free plan also includes access to Strikingly’s customer support team.

Great For Multiple Websites

If you need to create multiple websites, Strikingly is a great option. With Strikingly, you can manage all of your websites from one account, making it easy to track your different sites and make changes as needed.

Strikingly Cons

Not Suitable For Complex Websites

While Strikingly is a great website builder for simple websites, it’s not suitable for complex websites. This is because it doesn’t have the features and flexibility that complex websites need. For example, you can’t create custom pages or add your own HTML code.

Limited Free Version

The free version of Strikingly is very limited. You can create unlimited sites, but this will be on a domain. You can also use custom domains if you upgrade to one of the higher plans.

Poor Website Speed

Your website may occasionally be slow when using Strikingly, which is one of its most significant disadvantages. This is because Strikingly uses a lot of JavaScript and CSS, which can slow down your website.

eCommerce Capabilities Limited On Lower Plans

You’ll be limited on the lower plans if you want to sell products on your website. The higher plans include eCommerce features like a shopping cart and checkout process.

Doesn’t offer As Many Templates As Wix Does

Strikingly doesn’t offer as big of a variety of templates as Wix does and only provides a selection of about 200 templates compared to Wix, which has over 500. 

Strikingly Key Features

Easy To Create Blog Posts

Strikingly makes it easy to create blog posts with their drag-and-drop editor. You can easily add text, images, and videos to your blog post without knowing any code. Strikingly also offers templates designed for blogging, which makes adding articles to your website easier.


Strikingly provides detailed analytics so you can track your website’s performance. You can see how many people visit your site, where they come from, and what pages they view. This information is valuable in understanding how well your website is doing and what areas you need to improve.

Social Feed

The social feed feature allows you to display a feed of your social media activity on your website. This is a great way to engage with visitors and keep them up-to-date with what’s going on.


HTTPS is a protocol that encrypts communication between a website and its visitors. This is important for security as it prevents hackers from intercepting data sent between two parties. Strikingly offers free HTTPS encryption for all websites, so you can rest assured that your site is secure.

Themes Design And Customization

Strikingly offers a wide range of themes designed for different types of websites. Whether you prefer a simple design or something more complex, you’re sure to find a theme that suits your needs. Strikingly also allows complete customization of themes, making your website look exactly how you want it to look.

Wix Overview

Wix is a cloud-based website builder that allows users to create HTML5 websites and mobile sites through online drag-and-drop tools. Wix was founded in 2006 by Avishai Abrahami, Nadav Abrahami, and Giora Kaplan. The company is based in Tel Aviv, Israel.

In January 2020, Wix had 160 million registered users in 190 countries. The company has over 3,000 employees and 13 offices worldwide.

Wix offers a free plan as well as paid plans that start at $4.50 per month. Paid plans come with additional features such as unlimited bandwidth, more storage space, and access to priority customer support.

The Wix platform is based on a freemium business model and generates revenue through premium upgrades, advertising, and eCommerce commissions.

Wix Pros And Cons

Not every company is perfect, and they all have benefits and drawbacks. This section will explore some of Wix’s most notable pros and cons.

Wix Pros

Great Site Speed

Wix sites are known for their excellent site speed, and this is because Wix uses a lot of server resources to deliver content quickly. Wix also has a CDN (Content Delivery Network) which helps deliver content even faster.

Huge Collection Of Templates

Wix has a massive collection of templates you can use to create your website. There are over 500 templates to choose from, all customizable. You can also use the Wix Editor to create your own custom template.

App Market

The Wix App Market is a great way to add features to your website. There are over 200 apps available, and most are free to use. You can add features such as social media integration, contact forms, eCommerce, and more.

Flexible Website Builder

The Wix website builder is very flexible and easy to use. There are no restrictions on what you can do with your website, and you can drag and drop elements anywhere on the page.

Market Your Site Easier

Wix makes it easy to market your website with its built-in SEO tools and social media integration. You can also use the Wix ShoutOut email marketing tool to reach more people with your message.

Wix Cons

Wix Branding On Free Plans

Wix branding appears on all free plans in the form of a logo in the footer of your website. This can be removed by upgrading to a paid plan.

Templates Can’t Be Changed Easily

Once you have selected a template for your site, it cannot be changed without starting from scratch. This can be frustrating if you want to change the look of your site down the road.

Mobile Loading Speeds

While Wix sites are generally fast, their mobile loading speeds can be slow. This is because Wix uses Flash, which is not supported by most mobile devices.

Sites Are Not Transferrable

If you decide to leave Wix, you will not be able to take your website with you. This is because Wix does not allow you to export your site’s data.

Tracking And Analytics Require Paid Subscription

With Wix, You will have to upgrade to a paid plan to track your website’s traffic and see detailed analytics.

Wix Key Features


Wix ADI is an artificial intelligence feature that allows you to create a website without design or coding knowledge. Enter the type of website you want to make, and Wix ADI will generate a custom site for you.

Professional Mailbox

With Wix, you can get a professional email address with your domain name. This is a great way to build credibility and show professionalism when corresponding with customers or clients.

SSL Certified

All Wix websites come with an SSL certificate, which means your site is secure and encrypted, which is vital for security and SEO purposes.

Wix Chat

Wix Chat is a live chat feature that allows you to communicate with visitors in real time. This is a great way to answer questions or provide customer support.

Social Tools

Wix provides social media integration so you can easily share your content on popular platforms like Facebook, Twitter, and Instagram. You can also include social media buttons on your website so visitors can follow you on their preferred social networks.

Strikingly vs. Wix Pricing

Regarding pricing, both Strikingly and Wix have a lot to offer. However, there are some key differences that you should be aware of before making your decision.

Strikingly has a free plan that allows you to create unlimited websites but only up to 5 pages per site. However, this plan is very limited in features and customization options. If you want to expand the functionality of your website, you’ll need to upgrade to a paid plan.

On the other hand, Wix has a free plan that gives you access to all of its features and customization options. However, this plan does not include a custom domain name or email address, and you’ll need to upgrade to one of their paid plans if you want these features.

In terms of pricing, Strikingly is more expensive than Wix. However, they offer a discount if you pay for an annual or up to a 5-year subscription upfront. Overall, we believe that Wix is the better value for your money.

Strikingly Plans And Pricing

Free Plan

The free plan on Strikingly is among the most generous in the website builder industry. You can create a fully functioning website with up to 500 MB of storage on a domain. The best feature is that the free plan allows you to make an unlimited number of free websites. The downside, however, with this plan is that there will be Strikingly branding on your website, and you would need to upgrade to the Pro plan to eliminate the branding. 

Limited Plan

The limited plan on Strikingly is their lowest-paid plan option. For $12/month, you get 1 GB of storage per site, a custom domain, and no ads on your website. You also get access to a limited version of Strikingly’s eCommerce platform. The only downside is that you can only create two limited websites on the limited plan.

Pro Plan

The pro plan is Strikingly’s next plan at $20/month. But for that price, you get 20 GB of storage per site, unlimited bandwidth, a custom domain, and no ads on your website. You can also access Strikingly’s features, including its eCommerce platform and 24/7 chat support. You’re also allowed hosting of up to 3 pro websites on this plan.  

VIP Plan

The VIP plan on Strikingly is their most expensive plan at $59/month. But for that price, you get 100 GB of storage per site, a custom domain, and no ads on your website. You also get access to all of Strikingly’s features, including its eCommerce platform and priority customer support. With this plan, you can also sell unlimited products with no transaction fees. The only limitation of this plan is that you’re only allowed to host up to 5 VIP sites. 

Wix Plans And Pricing

Free Plan

The Wix free plan is a great way to start building your website. You can create a website with up to 500MB of storage and 1GB of bandwidth. You’ll also have access to Wix’s drag-and-drop builder, which makes it easy to create a professional-looking website. There are also over 500 templates to choose from, so you can find the perfect design for your business. However, there are some limitations to the free plan. You’ll have a subdomain (, and you won’t be able to connect your own domain name. There are also ads displayed on your website; you can’t remove them unless you upgrade to a paid plan.

Connect Domain

The Connect Domain plan is the next step up from the free plan, removing some of the limitations of the free plan. First, you can connect your domain name to your website (which is excellent if you want to build brand awareness for your business). You’ll still have Wix branding on your site, but it will be less intrusive than the ads on the free plan. This plan also gives you 500MB of storage and 1GB of bandwidth and a free SSL certificate. The price for this plan is $4.50 per month currently.


The Combo plan is one of Wix’s most popular plans, and it’s perfect for small businesses who want to create a professional-looking website without breaking the bank. For $8.50 per month, you’ll get 3GB of storage and 2GB of bandwidth. You can also connect your domain name, and no Wix ads are displayed on your site. In addition, you’ll also be allowed 30 minutes of video duration per month that you can use for marketing your business. You also receive a Google Ads voucher. One downside of this plan is that it doesn’t include the professional logo maker, Site booster App, and visitor analytics app. So if those features are important to you, you’ll need to upgrade to one of Wix’s more expensive plans.


The Unlimited plan is excellent for businesses needing more storage and bandwidth than the Combo plan offers. For $12.50 per month, you’ll get 10GB of storage and unlimited bandwidth. This should be plenty of space for most small businesses, and it’s also enough space to host a small-sized eCommerce store. You’ll also get all of the features from the Combo plan. In addition to the features of the Combo plan, you also get a Visitor Analytics app and a Site Booster App to assist your SEO.


The VIP plan is Wix’s most expensive one, and it’s perfect for businesses that need all of the bells and whistles Wix offers. For $24.50 per month, you’ll get 35GB of storage, unlimited bandwidth, and access to email support and priority customer service. This plan gives you access to all available features, including the professional logo maker and the social media logo files feature. 

Strikingly vs. Wix: Ease Of Use

Both Strikingly and Wix are incredibly user-friendly, making them excellent choices for those unfamiliar with website design and development. However, In our opinion, Strikingly is the easier of the two to use. Here’s why:

  • With Strikingly, you can create a beautiful website in minutes without learning any code. Just enter your content and images into the pre-designed templates, and you’re good to go.
  • Strikingly has a very user-friendly interface. You can create a beautiful website in just a few minutes without prior experience or design skills.
  • Strikingly offers pre-built templates that are easy to customize. You can change the look and feel of your website with just a few clicks.
  • Strikingly’s drag-and-drop functionality is easy to master, and the templates are responsive to different screen sizes, making it possible to view your site on various devices without any problems.
  • Strikingly also makes it easy to add features to your websites, such as contact forms, social media buttons, and more. Click on the “Add Features” tab in the editor and choose what you want to add.
  • Strikingly has excellent customer support if you need any help along the way. You can reach them by phone, email, or live chat; they’re always happy to help.
  • Strikingly also has an extensive knowledge base for assisting new users with creating their websites quicker.

So if you’re looking for an easy-to-use website builder, we recommend giving Strikingly a try.

Strikingly vs. Wix: Who Has Better Templates?

Regarding templates, both Strikingly and Wix offer a wide variety of options. However, Wix has the edge due to the sheer number of templates they offer. With over 500 templates to choose from, you’re sure to find one that’s perfect for your business.

In terms of quality, both platforms offer high-quality templates. However, some users have complained that the Strikingly templates can be a bit basic and lack some of the features other website builders provide.

Wix is the better option if you’re looking for a platform with a wide selection of high-quality templates. However, if you don’t mind sacrificing a few template features for simplicity, then Strikingly may be your better choice. 

Strikingly vs. Wix: Customer Support

Customer support is one of the most important factors when choosing a website builder. After all, if you encounter any problems while building your site, you’ll want to be able to get help from a knowledgeable and friendly customer support representative.

Both Strikingly and Wix offer excellent customer support. Strikingly has a dedicated customer support team that can be reached via email, phone, or live chat. And Wix also provides 24/7 customer support via email and live chat. With either platform, you can get assistance whenever you need it, day or night.

In terms of the quality of customer support, both platforms are excellent. The representatives are knowledgeable and friendly and always happy to help you solve any problems you might have.

Strikingly vs. Wix: SEO Tools For Ranking Your Website

Both Strikingly and Wix offer users a variety of tools to help them optimize their websites for search engines. However, there are some critical differences between the two platforms regarding SEO.

Both platforms offer many SEO tools, but Wix has more variety in its app store. For example, Strikingly has some SEO tools, such as meta tags and titles, but Wix has a whole SEO app store with more options. These apps allow you to do things like optimize your images, create custom meta descriptions, etc. The downside is that it’s hard to know which SEO tool will work best, so you have to be willing to experiment and try out different apps. Both platforms have great app stores with various apps available to help increase your SEO efforts. However, Wix has more variety in its app store with access to more tools which is why Wix wins this round. 

Strikingly vs. Wix: Languages Supported

Both Strikingly and Wix support a wide range of languages, making them both suitable for businesses with a global audience. Strikingly supports around 13 languages, while Wix supports over 180. However, it’s worth noting that not all features are available in all languages on both platforms. For example, on Strikingly, some features are only available in English, while on Wix, some features are only available in certain markets. Wix, however, has a broader variety of languages supported, which is why it won this round also. 

Which Platform Is Reputable In The Website Industry?

There is no doubt that both Strikingly and Wix are reputable website builders in the industry, and they are both widely used by businesses and individuals alike. However, Wix is more popular than Strikingly, with a larger user base and more recognizability.

Wix is a publicly traded company founded in 2006. It is one of the most popular website builders, with over 110 million users worldwide. Wix has been featured in major publications such as Forbes, The New York Times, Mashable, and TechCrunch.

Strikingly is a privately held company founded in 2012. While it is not as well-known as Wix, it has recently gained popularity. If you’re looking for tried and tested rather than a new kid on the block, then Wix would obviously be the preferred option. 

Strikingly Vs. Wix Best Use Cases

Which Platform Should You Choose For Small Business Websites?

If you’re a small business owner, you’re probably looking for a platform that is easy to use and doesn’t require much technical knowledge. Both Strikingly and Wix fit this bill, but Wix is the better choice. Wix has an intuitive drag-and-drop editor that makes it easy to create professional-looking websites, even if you don’t have any design experience. And, if you do have some design experience, you can use Wix’s advanced features to create custom designs.

Another advantage of using Wix for small business websites is that it offers a wide range of features and integrations. With Wix, you can add an online store, appointment scheduling, contact forms, and more. This means you can create a complete website for your business without using multiple platforms or hiring a web developer.

Which Platform Is More Suitable For Bloggers?

If you’re planning on starting a blog, you’ll need to choose a platform that makes adding and managing blog posts easy. Both Strikingly and Wix offer built-in blogging features, but Wix is the better choice for bloggers.

Wix offers a wide range of features for bloggers, such as the ability to schedule posts, add categories and tags, and moderate comments. You can also easily embed videos and images in your posts, with dozens of beautiful blog templates to choose from.

Another advantage of using Wix for blogging is that it’s easy to connect your blog to social media platforms such as Facebook and Twitter. This way, you can automatically share your new posts with your followers on social media.

So overall, if you’re looking for a platform that is easy to use and offers all the features you need for blogging, then Wix is the better choice.

Which Platform Is More Suitable For Ecommerce Store Owners

Strikingly and Wix allow you to make an eCommerce website, but Strikingly’s features are better suited to this type of site. For example, Strikingly has a store builder that allows you to import products from your existing online store or create new ones in minutes without any code required! The templates are also designed with eCommerce in mind so you can get started quickly without worrying about the design being too limiting for your needs. 

In addition, Strikingly comes with a pricing calculator that automatically calculates costs based on your product prices, shipping rates, and other variables like tax or weight-based rates.

Finally, we also love that Strikingly has 0% transaction fees on the highest plan, which can benefit business owners selling physical products. 

Strikingly vs. Wix: Key Differences

Here are some more critical differences between Strikingly and Wix:

  • With Strikingly, you can get started for free, but only limited features are available on the free plan. On the other hand, with Wix, you can get started for free with more features available.
  • Compared to Strikingly, Wix has many templates to pick from for building your websites. 
  • Strikingly only supports around 13 languages, while Wix supports over 180 languages.
  • Wix is a more popular platform than Strikingly and is a well-renowned website builder in the digital marketing industry.

Some Of The Key Similarities Between Strikingly And Wix

  • Both Wix and Strikingly allows users to create websites without having to code. This is ideal for those who want to build a website quickly and easily without learning HTML or CSS.
  • Both platforms also offer a wide range of templates that can be used to create a professional-looking website. Both free and paid templates are available, so you can choose the one that best suits your needs.
  • Another similarity between the two platforms is that they offer excellent customer support. If you need assistance, you can contact customer support, who will be happy to help you.
  • Finally, Wix and Strikingly offer a free plan to create an essential website. However, if you want access to more features, you need to upgrade to a paid plan.

Strikingly vs. Wix: Wix Is The Clear Winner In This Battle

When choosing a website builder, there are many factors to consider. However, looking at Strikingly vs. Wix, it’s clear that Wix is the better option. Here’s why:

  • Wix offers more features and flexibility than Strikingly.
  • Wix has better pricing options, with a free plan allowing you to test the platform before committing to a paid plan.
  • Wix offers more templates and design options than Strikingly.
  • Wix has slightly better customer support, with 24/7 live chat available to answer any questions you may have.
  • Both companies are great, but Wix is the more trusted company, with millions of people already using Wix to build their websites.
  • Wix websites tend to load faster than websites hosted with Strikingly due to the many performance enhancement features that Wix uses on their platform, such as a CDN. 

Wix is the clear winner if you’re looking for the best platform to build your website.


Overall, Strikingly and Wix are great website builders for people with no coding knowledge who want to create their own websites quickly and easily. Ultimately, we think it’s clear that Wix is the better option for most people. However, there are some cases where Strikingly might be a better choice. Be sure to read through all of the information before making your final decision.


What Is The Best Alternative To Wix?

There are several alternatives to Wix, but the best one depends on your needs. If you’re looking for an alternative that is just as easy to use, Weebly is a good option. If you need something with more features and flexibility, WordPress is a better choice.

Do Web Designers Use Wix?

Yes, some web designers use Wix to create websites for their clients. However, most professional web designers prefer to use other platforms such as WordPress or Squarespace. This is because Wix is not as flexible as other platforms, and it can be difficult to add custom code.

How Is Webflow Different From Wix?

Webflow is a website builder that is aimed at designers and developers. It has more features and flexibility than Wix but is also more complicated to use.

Is Strikingly A Good Website Builder?

Strikingly is a good website builder for people who need to create simple websites quickly and easily. It is effortless to use and is suitable for beginners who want to get a new website up and running.

Do Strikingly Plans Include Hosting?

Yes, All your websites will be hosted with Strikingly. If you’re using their free plan, you are hosted on a Strikingly domain. You must at least upgrade to the Limited plan if you want to host your own custom domain.

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