Webflow vs. Clickfunnels – Which One is Right for You?

Webflow is an all-in-one website builder and hosting platform that allows you to design, develop and host your website without writing any code. Clickfunnels, on the other hand, creates only sales funnels, which it calls webpages in its system. Using Webflow to create a sales funnel is possible, but doing so will require much more work than using Clickfunnels. In this comparison of Webflow vs. Clickfunnels, we’ll examine how these platforms differ so you can decide which best suits your needs.

What is Webflow?

Webflow is a web design company at the forefront of website creation technology. Webflow allows you to create websites without writing a line of code. You can choose from a collection of pre-made templates or start from scratch with your own design. The drag-and-drop editor makes it easy to customize everything from fonts and colors to header styles and page layouts. Webflow also has extensive SEO features, so you can ensure your website looks great on any device and in search engine results pages.

Webflow Pros

First, let’s look at some pros of using Webflow to build your website. First off, it’s completely free! As mentioned above, it offers a wide variety of features, allowing you to create almost any kind of site. 

It has beautiful designs focused on excellent user experience (UX), making navigation simple and easy—whether you’re someone with no coding experience or a professional developer. 

It offers excellent compatibility across all devices; thanks to responsive design, your site will appear equally great whether you’re viewing it on a desktop computer or mobile device. And last but not least, they offer a fantastic customer service team!

Webflow Cons

There aren’t many cons to Webflow, but one of the major cons is an annual sales volume limit on the lower eCommerce plans. On the Standard eCommerce plan, you’re only allowed up to $50k yearly sales volume.

Webflow Key Features

The website creation tool, Webflow, has an advantage regarding overall functionality. This online platform is quite user-friendly and allows you to create beautifully designed websites. 

In addition to its sleek look, you can access various features when using Webflow, such as a drag-and-drop interface, responsive design customization settings, strong SEO capabilities, and advanced typography. 

This program may be simple, but it’s sophisticated enough that professionals can appreciate its efficiency. For example, if you’re trying to create a full-fledged eCommerce site with multiple products or pages, you’ll undoubtedly find what you need with Webflow.

What is Clickfunnels?

Clickfunnels is a sales funnel builder that can help you create high-converting landing pages, webinars, product launch funnels, and more. The easiest way to think about Clickfunnels is that it’s the most comprehensive tool for building high-converting sales funnels. Additionally, Clickfunnels integrates seamlessly with webinars to assist you in turning more website visitors into leads. Clickfunnels also allows you to easily collect email addresses from your website visitors, which can then be used to send out personalized emails and follow-up sequences using Autoresponder integrations.

Clickfunnels Pros

First off, ClickFunnels will allow you to not only design your sales funnel but also create it using their drag-and-drop technology. Because you do not have to write out code, you can save a lot of time with little experience needed. 

They have many pre-built funnels you can use as examples and start from there, so no coding is needed. They also have over $100 worth of free templates that will work for any business, and you can try them out without ever paying a dime! 

Finally, ClickFunnels has integrations with major payment processors such as PayPal and Stripe, making accepting payments more effortless than ever.

Clickfunnels Cons

We have found that customer support sometimes lacks, and getting answers to basic questions can take ages. This can be frustrating for users looking for an immediate solution to an urgent issue. 

Another downside to using Clickfunnels is that some of the more advanced features can be challenging for newer users. If you are going with Clickfunnels and need to become more familiar with the platform, tons of resources are available online to help you use Clickfunnels effectively.

Clickfunnels Key Features

Marketers can build landing pages that serve as effective sales tools. Landing page templates are a breeze to customize, allowing users to test different designs to gauge which works best. 

Besides creating lead capture pages, marketers can also use their Funnel URLs to track visitor interaction with their campaigns. 

Features like A/B split testing simplify maximizing conversions by creating more relevant landing pages with interactive elements that optimize customer experience and guide them toward purchase. 

With ClickFunnels, users don’t have to worry about hosting. The platform takes care of that behind the scenes so users can focus on creating engaging marketing campaigns. 

This platform is a favorite among marketers, especially those who have used other design tools in the past. The drag-and-drop editor simplifies the creation of landing pages and sales funnels, allowing users to build compelling interactive elements into their campaigns without needing advanced technical knowledge.

Webflow vs. Clickfunnels: Pricing

When it comes to pricing, Clickfunnels is definitely the more costly choice. Clickfunnels’ cheapest plan comes in at $147/month. With this plan, you can only create up to 20 funnels, but you can create unlimited pages. If you’re looking for unlimited funnels, you will need to upgrade your plan to the Funnel Hacker plan, which costs $297/month. The Funnel Hacker package includes features like Advanced Analytics, Sharefunnels, API Access, and additional affiliate tools if you’re an affiliate marketer. 

Webflow’s pricing is much more budget-friendly, especially if you’re a beginner. Webflow offers a free plan for those looking to start using their platform. After the free plan, three paid plans are available for hosting your website. These plans come in at $18/month, $29/month, and $49/month. Each paid Webflow hosting plan allows you to host your own custom domain, and you get increased storage and bandwidth the higher your hosting plan goes. 

With Webflow, you can also choose from three eCommerce site plans for those who run online stores. Their cheapest eCommerce plan is $42/month and allows you to have up to 500 products on your site. You’re also charged a 2% transaction fee for each sale, allowing up to $50k annual sales volume. 

Their highest eCommerce plan costs $235/month, allowing you to have 15,000 products on your site with no transaction fees and unlimited annual sales volume. 

Overall, Clickfunnels has fewer price points available, and their pricing is more expensive. Even though Clickfunnels is costly, it is really effective at what it does, and in most cases, you may find the pricing justified.  

Webflow vs. Clickfunnels: Which Software Builds Better Sales Funnels?

Clickfunnels excels at building targeted sales funnels. Webflow is an excellent option if you’re starting out or small. With Webflow, you can start with an existing template and customize it to your liking. If you have more advanced needs, use Clickfunnels because it’s much better for building targeted sales funnels. The drag-and-drop functionality takes some getting used to, but once you do, the process becomes much easier. It also provides the advantage of controlling everything from one place instead of having multiple pages scattered around different sites. 

The downside is that there are more features in Clickfunnels, making it harder to get started on the cheaper pricing tier. The up-front cost may seem daunting at first, but in the long run, it’s worth investing in as long as you are willing to use Clickfunnels for many years and learn how to use the software effectively.

If your primary aim is to increase your AOV or maximize the return on investment from your paid advertising efforts, Clickfunnels is the better option. Most online or professional marketers love using Clickfunnels, as this tool is highly effective at increasing their conversion rates and getting the most out of their traffic.

Webflow vs. Clickfunnels: Which Platforms Is Better For Website Building?

Clickfunnels is a sales funnel builder, whereas Webflow is a website builder. Webflow has more flexibility when building Pages for a website, which means you can design them to your liking. 

For example, you can insert text and images and use video backgrounds. Webflow also offers over 500 templates for business websites and marketing websites to help with the design process. On top of that, there are free tutorials that provide guidance on how to build pages quickly and professionally. 

While Clickfunnels also allows you access to some website-building tools, it has yet to have anywhere near the options available that Webflow offers. 

Webflow vs. Clickfunnels: Ease Of Use

Clickfunnels is more suited for beginners and is much easier to use than Webflow. Although it is possible to create complex Webflow pages, doing so without any prior knowledge of web design can be difficult. The software is a drag-and-drop builder that allows you to select from ready-made elements, but Webflow doesn’t always make it easy to customize those elements (although there are ways around that). 

In contrast, Clickfunnels has more of an if you see it on my page, I’ve designed it feel to it. It’s much easier to start with Clickfunnels because of its straightforward interface—it has less flexibility than Webflow in terms of customization and design, but that also means less room for error if you don’t have any coding knowledge. 

Webflow vs. Clickfunnels: Customer Support

It’s easy to overlook customer support when evaluating web design platforms; after all, they’re often a small component of more extensive offerings. But don’t be fooled—what might seem like a minor point could make or break your overall experience with a tool. 

Webflow and Clickfunnels have responsive support teams that are easily accessible via email and live chat. Both tools offer extensive knowledgebases, with tutorials and how-to guides covering everything from getting started with an account to more advanced topics like building custom code snippets for complicated eCommerce solutions.

Webflow vs. Clickfunnels: SEO

If SEO is important for your business (which it should be), then Webflow is better for SEO because you can add meta tags, title tags, header tags, etc. If you’re using Webflow, then it’s assumed you’re building a website instead of a single landing page. Websites tend to rank better than just a single landing page, as google prefers content-rich websites. 

So if SEO is your priority and you’re looking for organic traffic from the major search engines, Webflow is undoubtedly the better choice. 

Webflow vs. Clickfunnels: Marketing Features

Clickfunnels offers a suite of features that are not available with Webflow, such as marketing automation, sales funnel tracking, and lead capture. Marketing automation allows you to automate your follow-up emails and send out marketing messages when triggered by certain events. These triggers are configurable when you want them to happen, such as when someone visits your website or signs up for your newsletter. Lead capture lets you collect leads on your website so that you can follow up with them later. This is done through forms, popups, and other means to generate interest from potential customers.

With Webflow, you can create beautiful and professional-looking websites without knowledge of code or design. However, Webflow’s themes are not focused on conversion optimization like Clickfunnels.

We advise having a Webflow website and then utilizing Clickfunnels to market it and increase traffic to it using the various marketing and promotional tools that Clickfunnels provides for maximum benefits.

Webflow vs. Clickfunnels: E-Commerce Capabilities

Both Clickfunnels and Webflow are great eCommerce platforms. With both, you can create online stores and shopping carts quickly without spending thousands of dollars on a development team. You’ll also have access to powerful tools for marketing your store and keeping in touch with customers through email marketing. 

If you’re selling a seasonal product and trying to sell as much as possible in a short time frame, Clickfunnels is the better option, as you may see better conversion rates. Clickfunnels is also great for those selling trendy products and you’re advertising on social media such as Facebook and Instagram. Webflow is a better choice if you’re trying to create a brand around a specific niche and require more customization in general.

Both platforms are suitable for eCommerce, and one is not better. They’re both perfect for eCommerce. 

Webflow vs. Clickfunnels: Analytics. 

While Webflow offers a basic analytics solution, it’s relatively limited and doesn’t offer any funnel analysis. The same is true of their user behavior tracking feature, which allows you to see how many people view and interact with your web pages over time. This is helpful information to have as a designer, but not so much if you are trying to track specific user behaviors that influence conversion rates. 

In comparison, Clickfunnels offers several built-in features that allow you to track behaviors such as eCommerce purchases, form completions, and more.

Clickfunnels wins this section as it already includes built-in analytics tools. At the same time, with Webflow, you will need to use a third-party tracking tool like Google Analytics to get a more detailed overview of visitors to your website. To note, Clickfunnels also integrates with Google Analytics. 

Webflow vs. Clickfunnels: Customization Features

Webflow offers more custom features than ClickFunnels, such as full-width websites, responsive images with retina support, infinite scrolling, and high-resolution displays. Webflow also allows you to add custom CSS to your website. If you have experience coding, then Webflow is a better choice for you as it gives you complete control over how everything looks on your website. 

With Webflow, you can create a unique-looking website that stands out from your competitors. With ClickFunnels, on the other hand, you are limited to their pre-made templates. Webflow is unquestionably superior to ClickFunnels if you want to stand out from the crowd. Webflow has many more features than ClickFunnels. So if you are an online marketer who wants complete control over your landing page, then Webflow is definitely better than ClickFunnels.

Webflow And ClickFunnels Work On All Major Browsers

ClickFunnels and Webflow work on all major browsers, including Chrome, Safari, Firefox, Opera, Internet Explorer, and Edge. Both are responsive, with no issues seen in mobile or tablet browsing. This is essential if your business deals with customers who use various devices to access your site. It also ensures that you avoid frustrating users that might abandon ship if they encounter problems using your site on their phone.

Why is Clickfunnels So Expensive?

Clickfunnels is a powerful tool that can help you start, build, and grow your business. However, it’s costly to get started. In fact, Clickfunnels costs more than almost any other marketing tool. At $147 per month (with no discount for smaller businesses), it can be challenging to justify committing that much money to Clickfunnels before you even know whether it will work well for your company. So why is Clickfunnels so expensive? What do they offer that’s worth paying so much extra for? 

Clickfunnels can be a potent tool for users who sell products online and know how to use the tool effectively. Using landing pages from Clickfunnels will ensure that your conversion rates are insanely high and contribute to improving your bottom line if you’re receiving highly targeted traffic to your website.

On the surface, most will think that $297/month is a lot of money, but if you consider what you could save in marketing costs alone (not to mention time), it’s pretty cheap. The biggest problem with Clickfunnels is that there are so many features available and so much customization that unless you know what you’re doing, it can be challenging to set up correctly without wasting a bunch of time or spending more than necessary on additional integrations.

Who is Webflow For?

Webflow best suits users comfortable with code but want an easier way to build their sites without it. Although Webflow uses code behind the scenes, you don’t need to know how to code to use it. Webflow is a high-quality, all-inclusive platform for creating your own website or landing pages, which means less time learning tools and more time building your business. If you’re not coding savvy but need a robust platform like Webflow to develop your site quickly (without spending money on web development skills), then Webflow is a good choice.

Webflow is also a better option if you’re on a limited budget, as they offer much more flexibility and lower pricing points than Clickfunnels. 

Who is Clickfunnels For?

This software is perfect for any business owner looking to establish an online presence. It’s equally useful for newbies, who have little experience in online marketing, and for seasoned marketers. Clickfunnels takes care of all aspects of your digital marketing strategy (see all companies offering digital marketing services) by allowing you to create landing pages that convert your visitors into customers with just a few clicks of a mouse or taps on a screen. Need targeted traffic to your site? That’s easy, too: create an email campaign from within Clickfunnels or hire their team of experts.

 I’ve used several platforms in my time, but none is as user-friendly as Clickfunnels.

Overall, Both Platforms Are Excellent

Because both platforms have so many features, they are both excellent. Making a decision about which one to select can take some time. Examining your unique requirements, objectives, budget, and level of time commitment are the best ways to decide whether a platform is appropriate for your business.

If you have a lot of experience with coding, web design, or marketing, then I recommend you go with Webflow because it allows more customization. 

However, if you don’t have experience with these things, I suggest going with Clickfunnels because it will take care of all those technical details for you. 

In short, both platforms are great options—depending on your needs and preferences. Clickfunnels is also the better option if you’re a professional marketer looking to maximize conversion rates, as their templates are optimized for conversions. 

Webflow vs. Clickfunnels Conclusion

We hope you enjoyed this post and that it helped you make a more informed decision about your website. The choice between these two excellent platforms depends on your personal preferences.

ClickFunnels is a better option if you want a simple e-commerce site built quickly and easily without any coding experience.

If you’re looking to build something custom or need advanced features like a responsive design or video integration, then we recommend Webflow. 

As mentioned above, Clickfunnels is more suited to marketers looking to ramp up their conversion rates, and Webflow is suited to those looking to build a brand online. Whichever platform you choose, we wish you luck!

Thank you for reading this blog post, and check out other articles on our website where we compare other top landing page builders to each other and help you decide which software comes out on top!


How Difficult is it to use Webflow? 

Webflow is easy to learn, so you can be up and running quickly. Its drag-and-drop functionality makes it easy for beginners and powerful enough for more advanced users. Webflow also offers a free plan making it easy for newbies to get up and running.

Is Clickfunnels worth the high price? 

ClickFunnels is a great tool that is well worth its cost. It’s easy to use, has many features, and can help you build your business quickly. If you’re looking to start an online business, it’s definitely worth considering.

Is Webflow suitable for larger businesses?

 Webflow is excellent for small businesses because it’s easy to use and scalable. If your business grows, you can quickly build upon your original designs and continue using Webflow to grow your website. The drag-and-drop interface also makes creating new pages quick once you become more familiar.

How easy is it to cancel my Clickfunnels subscription? 

If unsatisfied with your purchase, you can easily cancel your ClickFunnels subscription. You have 30 days after signing up to try out their service. If you decide it’s not for you, you must contact their customer support team, who will gladly assist you in obtaining a refund.

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